NEW OLYMPUS VG-160 DELIVERS POINT-AND-SHOOT SIMPLICITY AND QUALITY AT A LOW PRICE
Redefining Value, this Super, Slender Shooter Captures High-Quality Still Photos and Videos Quickly and Easily
CENTER VALLEY, Pa., January 9, 2012 – Olympus today announces the launch of a new V Series camera offering everything you’d expect and more at an ultra affordable price. The 14-megapixel VG-160 sports a superb 5x optical zoom and a wide-angle lens (26-130mm equivalent*) packed into a super-slim body that gets you close to your subject. At just 19.3mm deep, the VG-160 slips easily into your pocket, and includes all the capabilities you need in one compact camera. The slender and affordable Olympus VG-160 is packed with in-camera Magic Art Filters, HD Video and an intelligent, iAuto.
A large 3.0-inch LCD offers a clear preview of your images, and technological enhancements like AF Tracking, Shadow Adjustment Technology and Face Detection help you capture images just the way you intended. Intelligent Auto (iAuto) automatically recognizes shooting conditions that match any of 29 built-in scene modes, such as self-portrait, landscape & night + portrait, and then adjusts the focus and exposure for the perfect balance of color and clarity. Whether you’re capturing the kids on a playground, or taking pictures at a birthday party, the Olympus VG-160’s iAuto will optimize your camera’s settings to ensure capture your everyday moments with ease.
A single one-touch HD Video button ensures instant access to movie mode on the Olympus VG-160, so you can start recording in 720p High-Definition without changing menu settings. Built-in Digital Image Stabilization ensures your images and videos will have amazing clarity.
Add style and artistic flair to your photos with Magic Art Filters. Joining Pop Art, Pin Hole, Drawing, Fish Eye and Soft Focus are Punk, which creates a two-tone image with a classic Punk Rock feel; Watercolor, which transforms images into frame-worthy paintings; and Sparkle, which adds a special twinkle to your photos.
* 35mm camera equivalent.
U.S. Pricing and Availability
The Olympus VG-160 will be available in February and ships with a Camera Strap, USB Cable, USB-AC Adapter (F-2AC), Lithium-Ion Battery (LI-70B), Audio/Video Cable, Quick Start Guide, Instruction Manual and OLYMPUS [ib] Software CD-ROM and a Warranty Card.
Estimated Street Price: $99.99 (Available in silver, black, red and orange).
NEW OLYMPUS VR-340 PROVES BEAUTY IS MORE THAN SKIN DEEP
Slim, Stylish and Full of Features, the Olympus VR-340 Offers a Powerful 10x Zoom and Cutting-Edge Performance Inside Its Sleek Metal Casing
CENTER VALLEY, Pa., January 9, 2012 – Olympus today announces the launch of a new V Series camera that once again proves you can have an affordable, great-looking camera with advanced digital technology all packed into an exquisitely attractive slim metal casing. Whether you’re out for a night on the town, a birthday dinner with friends or a weekend stroll, the Olympus VR-340’s 10x super wide optical zoom lens (24-240mm equivalent*) is ready to capture and share superb close-ups and group shots of life’s most important moments, like births or weddings.
The Olympus VR-340 includes all the technology you’d expect from more expensive compact cameras, including a standout 16-megapixel sensor, AF Illuminator and higher ISO for shooting in low light, designed to enhance your shots.
Add style and artistic flair to your photos with nine Magic Art Filters that work with videos and still photos alike. The new Beauty Make-up mode enhances the look of faces in your shots. Laid out like a cosmetic toolbox, it lets you apply everything from eyeliner and eye shadow to rouge for skin blemishes. You can even lift cheekbones and morph your subjects to give them a cover-model look.
A simple, one-touch button allows you to record video clips with amazing clarity in high-definition, right from your camera. With sophisticated AF tracking, you can have confidence in capturing fast moving subjects like kids & pets. Simply preview and share all of your images on the Olympus VR-340’s large 3.0-inch, high-resolution LCD for proof that this camera’s beauty is more than skin deep.
*35mm camera equivalent.
U.S. Pricing and Availability
The Olympus VR-340 will be available in March and ships with a Camera Strap, USB Cable, USB-AC Adapter (F-2AC), Lithium-Ion Battery (LI-50B), Audio/Video Cable, Quick Start Guide, Instruction Manual and OLYMPUS [ib] Software CD-ROM and a Warranty Card.
Estimated Street Price: $149.99 (Available in white, silver, black, purple and red).