The funny thing is, I suspect they had an order for the lens, and then the customer couldn't pay. Or, they may have a buyer who gets a big discount for letting them use it for the show. I suspect that a lens of that size is only made on special order. It's not like you're going to stroll into Ritz camera and pick one up on a whim.
Eric Lund
Nikon D200
Nikkors: 17-55mm f2.8, 18-200mm f3.5-f4.5 VR, 70-300mm f4.5-5.6 VR, 35mm f2, 50mm f1.8, 55mm f2.8 AI-S micro, 105mm f2.8 VR micro
Other Lenses: Tokina 12-24 f4, Tamron 75-300mm f4-5.6 LD macro
Stuff: Nikon SB800, Nikon MBD200, Gitzo 1327 Tripod w/RRS BH-55LR Ballhead, Sekonic L-358 meter